Short marketing circuits

During the last few years, there has been more and more talk about the potential of short marketing circuits to strengthen family farming. Farmers markets and fairs, direct sales, organization-owned stores, and home basket schemes are examples of some of them. Hear reflections on this topic in this podcast.

Participants: Janaina Fragoso, Executive Director of the IBIA Institute in Brazil and Nubia Carrillo Hernández, in charge of the administration of the ‘Ecotienda la Huerta de manos campesinas’ which is based in the municipality of Fusagasugá, Cundinamarca.